Consequently, having too many links would only result in a negative impact on your “page click rate” or the percentage of people visiting a web page through clicking a hyperlink.

Directly Promoting Your Business

People are tired of advertisements that compel unnecessary expense. More often than not, Facebook newbies tend to treat the Facebook community as an opportunity for direct sales. They try to deploy the same traditional marketing such as flyers and print ads and eventually lose more and more of their loyal customers. Ideally, your post should solely benefit your business but in the Facebook era, marketing dictates the unconventional way.

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